Friday, May 15, 2020

Criminal Justice Bachelor Degree Single Parents in Colorado Find Convenience at Kaplan University 2019

Returning to school for a criminal justice bachelor degree is no easy feat for working professionals juggling family responsibilities. However, a bachelor of science in criminal justice means better wages, lower rates of unemployment, and a wider variety of job opportunities in Colorados criminal justice system. Through the criminal justice bachelor programs offered at Kaplan University, single parents now have the opportunity to join in the local fight against crime from the comfort of their homes or at a nearby criminal justice college. Career Opportunities with a Kaplan University Criminal Justice Bachelor Degree Professionals looking to start or advance a criminal justice career in Colorado have a variety of options in law enforcement, corrections, and courts. Criminal justice bachelor degree graduates from Kaplan receive preparation to enter occupations, such as: Colorado State or Federal Police Officer. Corrections Officer. Parole Officer. Probation Officer. Corrections Treatment Specialist. Private Security Officer/Guard. .u5bd754abae40183b11983bb894da7285 { padding:0px; margin: 0; padding-top:1em!important; padding-bottom:1em!important; width:100%; display: block; font-weight:bold; background-color:#eaeaea; border:0!important; border-left:4px solid #34495E!important; box-shadow: 0 1px 2px rgba(0, 0, 0, 0.17); -moz-box-shadow: 0 1px 2px rgba(0, 0, 0, 0.17); -o-box-shadow: 0 1px 2px rgba(0, 0, 0, 0.17); -webkit-box-shadow: 0 1px 2px rgba(0, 0, 0, 0.17); text-decoration:none; } .u5bd754abae40183b11983bb894da7285:active, .u5bd754abae40183b11983bb894da7285:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; text-decoration:none; } .u5bd754abae40183b11983bb894da7285 { transition: background-color 250ms; webkit-transition: background-color 250ms; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; } .u5bd754abae40183b11983bb894da7285 .ctaText { font-weight:bold; color:inherit; text-decoration:none; font-size: 16px; } .u5bd754abae40183b11983bb894da7285 .post Title { color:#000000; text-decoration: underline!important; font-size: 16px; } .u5bd754abae40183b11983bb894da7285:hover .postTitle { text-decoration: underline!important; } READ Earning Your Computer Technology EducationOptions at Kaplan University for Colorado Single Parents Since 1937, Kaplan University has offered convenient education for students maintaining job and family responsibilities. Single parents and working professionals who have already earned an associate degree in criminal justice are able to complete the Criminal Justice Bachelor Degree at Kaplan University in as little as 12 months. In addition to online classes, Colorado single parents have the option of attending the Denver Kaplan University campus according to their schedule. Colorado students also have the option of selecting one of 7 focuses within the field of criminal justice, including: Corrections. Crime Analysis. Crime Scene Investigation. Forensic Psychology. Fraud Examination. Law Enforcement. Private Security. Additional Resources for Prospective Criminal Justice Bachelor Degree Students in Colorado College-Pages.com, a leading education and career resource website, offers an extensive list of available criminal justice bachelor programs and informative articles for making education and career decisions. The Colorado Criminal Justice Association is a professional organization of Colorado criminal justice workers that provides links to conferences, professional contacts, and criminal justice information. .ub7849066663aa87106a5762fa543b5fd { padding:0px; margin: 0; padding-top:1em!important; padding-bottom:1em!important; width:100%; display: block; font-weight:bold; background-color:#eaeaea; border:0!important; border-left:4px solid #34495E!important; box-shadow: 0 1px 2px rgba(0, 0, 0, 0.17); -moz-box-shadow: 0 1px 2px rgba(0, 0, 0, 0.17); -o-box-shadow: 0 1px 2px rgba(0, 0, 0, 0.17); -webkit-box-shadow: 0 1px 2px rgba(0, 0, 0, 0.17); text-decoration:none; } .ub7849066663aa87106a5762fa543b5fd:active, .ub7849066663aa87106a5762fa543b5fd:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; text-decoration:none; } .ub7849066663aa87106a5762fa543b5fd { transition: background-color 250ms; webkit-transition: background-color 250ms; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; } .ub7849066663aa87106a5762fa543b5fd .ctaText { font-weight:bold; color:inherit; text-decoration:none; font-size: 16px; } .ub7849066663aa87106a5762fa543b5fd .post Title { color:#000000; text-decoration: underline!important; font-size: 16px; } .ub7849066663aa87106a5762fa543b5fd:hover .postTitle { text-decoration: underline!important; } READ Top Internship Mistakes to AvoidRelated ArticlesBachelor Criminal Justice Degree Benefits and Rewards of a Crime Scene Investigation EmphasisHelping the Nation With an Online Associates in Criminal JusticeBachelor of Science in Criminal Justice Working Professionals in Iowa Find Convenience at Kaplan UniversityFind Law, Criminal Justice, Social Science Degree ProgramsSo You Have a Criminal Justice Degree, Now WhatCareer Opportunities With a Criminal Justice Degree

Wednesday, May 6, 2020

How Narrative Elements Shape Qualitative Research - 796 Words

Literature Review Not everything that counts can be counted, and not everything that can be counted counts (Eigen—Arnett Educational Cultural Foundation Inc, 2010). Karri Holley and Julia Colyar (2012) coauthors of the article Under Construction: How Narrative Elements Shape Qualitative Research addresses three stories that shape the features of qualitative research. The three narratives; Plot - the DNA of the narrative; Point of View – the author s connection to the narrative; Authorial Distance – the author s location within the text and Character – function as the avenues for audience investment in the topic of the qualitative research. These three narratives outline the story found at the beginning and end of qualitative research. The module of the narrative elements demonstrates narrative constructs offer but one approach toward mapping the complex, hidden dimensions of experience (2012). Thesis Qualitative research involves the process of discovering not only what people think but also why they believe it. The object is to get people to discuss their stance, beliefs, or viewpoints to acquire an understanding of their feelings and motivation. The qualitative research utilizes in-depth small group studies to steer and assists the development of theory. The outcome of qualitative research tends to be indicative of the opinion of the researcher rather than estimated. Qualitative Methods and Tools There are three conventional qualitative methodsShow MoreRelatedThe Basic Supposition Of The Symbolic Interactionist1649 Words   |  7 Pagesinterplay of three elements, self, society and social interaction. These elements form a triangle of interwoven social connections. The basic association is as follows: society shapes self, self then shapes social interaction and interaction shapes society. The interaction is complex enough to also allow for nearly every possible combination between those three elements in that the Self is both affected by and can affect Society and so on. In these articles the authors examine how the presentationRead MoreApplying A Mixed Methods For Choosing Text And Data Collection932 Words   |  4 Pageschapter, I introduce and then give a detailed account of the research methodol-ogy adopted in the present study. The chapter has two sections, in the first of which I pro-vide a brief account of the main implications of applying a mixed-methods approach in re-search design and a brief description of the different ways of designing mixed-methods re-search in 3.2. In the second section, I discuss the use of corpus linguistics as a research method, that is, the quantitative part represented by the applicationRead MoreHow Does The Shanghai Biennale As A Global Contemporary Art Institution1274 Words   |  6 PagesBefore listing the limitations of the original research design, I will briefly summarise the research question and methodologies. Original research and limitations With a throughout case study of the 11th Shanghai Biennale and the concurrent local project 51 Personae, the main research question is: to what extent does the Shanghai Biennale, as a global contemporary art institution, articulate the sense of place for individuals through its local projects and public programming? To further lookRead MoreRelationship Between Social Institutions And Economic Growth By Comparing Countries From East Asia And Latin America1072 Words   |  5 Pagesmainly focuses on the government’s role in the nation’s economic growth (e.g., Haggard and Cheng 1987; Krugman 1994; Birdsall and Jaspersen, 1997; Todaro and Smith2003). There is a lack of research in the effect of social institutions on economic performance in these two regions. The main proposition of this research is an analytical focus on the relationship between social institutions and economic growth by comparing countries from East Asia and Latin America. The reason for comparing East Asia toRead MoreNarrative Therapy1612 Words   |  7 PagesNarrative therapy is a family counseling approach that continues to evolve and gain popularity in the field of therapy (Chang Nylund, 2013). Given the continued strides of narrative therapy this is a family counseling approach worthy of research. This paper will detail the beginnings of narrative therapy and those responsible for its development. Although White and Epston are the leading figures of narrative therapy many individuals with varying backgrounds and beliefs influenced their thinkingRead MoreQualitative Study Design1712 Words   |  7 PagesDesign of the Study Rationale for a Qualitative Study The purpose of this study is to explain how educational technology companies develop their products or services to promote use and adoption by school decision-makers and teachers, as new products and services enter K-12 ecosystems. As explored in the review of literature section, the K-12 ecosystem is a complex system with businesses that provide a host of services and products to capitalize on private and public investments to increase technologyRead MoreDiscuss the evidence that social policy constructs personal lives3521 Words   |  15 Pagesgender, age and class. Personal narratives and themes of ‘work’ and ‘care’ can be used to assist in evidence and inform discussion. However, theoretical perspectives, such as, Feminism and Marxism, along with Post-structural can also provide a lens through which to explore this relationship between the ‘personal’ and social policy. The aim will be to focus the various concepts and theoretical perspectiv es mentioned above, to the theme of new mothers and consider how the personal lives of new mothersRead MoreThe Development Of The Child1766 Words   |  8 PagesThe concept also explains how individuals and families influence the environments. In the human ecology, the individuals and the environment are considered to be interconnected in active process in which there is mutual influence and change. The theory was also developed to explain the five systems in human being. The first system is microsystem. It refers to the groups and institution that most immediately and directly have impact on the child s development. It includes the family, school, neighborhoodRead MoreQuantitative, Qualitative, And Mixed Research2056 Words   |  9 Pagescompares and contrasts three different approaches utilised in research on technology: quantitative, qualitative, and mixed research. A description of these three approaches is followed by a discussion of how the components of these three approach es differ. Philosophical assumptions, methods/types, purposes/goals, and data analysis are examined. In order to enhance the understanding of these different approaches, six mobile technology research projects are discussed with a focus on these components. FinallyRead MoreHow Linguistic Ethnographers Blommaert And. Borba Conceptualize Ethnographic Research?867 Words   |  4 PagesIn the present essay, we have seen how linguistic ethnographers Blommaert and Borba conceptualize ethnographic research in their two works, what function language had in the observed, situated interactions and how it was approached to further investigate larger frameworks. Besides the more technical aspects, we have seen that in both accounts, language plays a crucial role in the reproduction of inequality and some sociologic and ethnographic concepts, when applied to observation of linguistic forms

Tuesday, May 5, 2020

Business Communication Essentials Management

Question: Describe about a HM efficient PR and communications department and adopt ethical practices in their advertising and other communication? Answer: Summary HM (Hennes Mauritz) is a multinational company based in Sweden. It has become one of the largest retailers for offering fashion clothing for all the categories, women, men, children and teenagers. The communications and department of HM works at a global level, mainly with fashion PR, media relations, investors relations and internal communication. They work through collaborative efforts of head office and local professionals to communicate effectively through each of its market. To maintain their brand identity in the market, HM follows various mean to advertise its products and services. They make use of offline and online media to reach out to its target market. They efficiently communicate with its target audience and in doing this, they leave no stone unturned. . They follow the AIDA concept in all its marketing communications. It can be said that the PR and communication activities provide immense support to HM in reaching out to its consumers, employees and investors in an effective manner. They have always adopted ethical advertising practices. They are flexible in their approach and adapts to the local culture. They provide training to its employees at different level s to enhance their skills in intercultural business communication. Introduction HM (Hennes Mauritz) is a multinational company based in Sweden. It has become one of the largest retailers for offering fashion clothing for all the categories, women, men, children and teenagers. The business was founded by Erling Persson in 1947 and he opened its first exclusive women fashion clothing store in Vasteras Sweden and named it Hennes which means hers. He came with this idea of presenting fashionable clothes at striking prices while he was on his trip to United States in 1946. After opening Hennes, he later acquired Mauritz Widforss in 1968 which was a menswear and children wear retailer and this led to the expansion of Hennes by adding mens and children wear into its product range (About.hm.com, 2015). The name was then changed to Hennes Mauritz. They are known for selling fast fashion clothes at low prices. Currently HM have its presence in more than 57 countries with nearly 3500 stores and employing over 132,000 people in 2015. The HM group has diversified itself in home furnishing; they also expanded their operations online to meet the challenges of globalization. They followed an aggressive strategy which helped them to expand business globally. They follow horizontal division of labor strategy in their facilities for its operations to increase efficiency. Therefore, they outsource its production to about 800 factories in Asia and Europe. The companys design team is located in Sweden and they control the entire production operations, right from planning to setting up the specifications (About.hm.com, 2015). A brief history would demonstrate how they grew as a global brand from being a single store in Sweden. The company got listed in the Stockholm Stock Exchange in 1974, they started selling cosmetics and teenagers clothing through impulse stores in 1977 and in 1980s they acquired Rowells a mail order company. In 1990s, with the advent of liberalization of trade they started with online stores and continued to grow in the European markets. They started communicating by means of newspapers and magazines and resorted to outdoor advertising to market their brand and its products. By 2000, they were able to open first HM outlet in New York and Spain and they continued to open new stores in European markets (About.hm.com, 2015). By now, the markets were characterized by intense competition and increased consumer awareness and fast changing fashion trends has posed a challenge to HM to maintain their market share and loyalty among its customer. To attract new customers and retain the old ones, HM started collaborating with designers such as Jimmy Choo, Versace etc in 2004. They went on opening new stores in Tokyo and acquired FaBric Scandinavian AB, which had brands like Weekday, Minki and Cheap Monday. They launched HM Home in 2009. In 2013, the online shopping portal for Weekday and Cheap Monday products were started. The communications and department of HM works at a global level, mainly with fashion PR, media relations, investors relations and internal communication (Bove e and Thill, 2014). They work through collaborative efforts of head office and local professionals to communicate effectively through each of its market. This report will appraise all the PR activities undertaken by HM and other communication strategies that they follow. Analysis of communication activity of HM The HM maintains its external relations by interacting with global consumers in different situations. While communicating the HM professionals represents the brand as they reflect the values of the company putting the guidelines into practice (Evangelisti Allori and Garzone, 2010). They aim to communicate with their stakeholders in an open and objective way. They are always accessible and sensitive towards its stakeholders. To maintain their brand identity in the market, HM follows various mean to advertise its products and services. They make use of offline and online media to reach out to its target market. They efficiently communicate with its target audience and in doing this, they leave no stone unturned. In offline media they advertise in various fashion and womens magazine and trends prescribers, they also advertise through strategic placements of billboards in the cities and adopt different strategies in different countries to reach out to the young workers and young adults (Hennesmauritz.blogspot.in, 2015). They also widen their billboard advertising to bus stations and subways. They hold events on street and use outdoor marketing strategy using models that showcase their latest fashionable clothes. They always try to stand out from the crowd by adopting new methods of attracting the crowd keeping the latest trend in mind. With the advent of innovative technology every day, the world is becoming smaller as today the entire world is connected with internet. HM has always been flexible in making choice of media to reach out to the consumer. They understand that internet can give them easy access to its huge consumer base. They make use of a variety of online media such as social networking site like Facebook, Instagram, and Twitter and also on the HM website. They put their latest collection on the first page of their website (Hunter, 2013). They also post videos of their outdoor advertising on YouTube which showcases all their latest collection. HM have partnered with many influent bloggers who have agreed to give positive opinion about HM products in their blogs. The PR department of HM is very active and they work very strategically. They place their ads at strategic positions and launch it at appropriate time (UKEssays, 2015). They follow the AIDA concept in all its marketing communications. The AIDA concept has four stages, they are as follows: Attention: they gain the consumers attention through strategic placement of ads on billboards and on social networking sites. They have also developed an app where all the new information and offers are communicated to the target audience. Interest: This creates interest among consumers and instigates them to make a purchase. When they gain the desired attention from the consumers, it becomes easier for them to make additional sales. At this stage, personal selling comes in the picture. Selling forms a crucial part of the interest stage. Desire: to instill a desire among consumers to buy a HM products, they undertake a wide range of promotional tools, public relation activities, personal selling and sales promotional activities by using both offline and online media sources. Action: The action results in purchase of the product. Various promotional tools and offers which lower the price of the product lead to an action from the consumer leading to the purchase of the product (Laskin, 2014). Personal selling allows the consumers to make a purchase decision easily as they provide the required information and persuade them to buy the product. Evaluation of the communication activities of HM The communications and PR department works in collaboration with the head office and local media professionals. All the teams in the PR department ensures that the all their external and internal communications are clear, appropriate and reliable. They provide support to the company by planning and coordinating the communication efforts. They focus on the internal corporate information, inspiration and communication. They also provide their excellent service to 24x7 to handle all the media relations. They also develop strategies and other PR activities to highlight the stunning design and fashion of HM products (Moshiri and Cardon, 2014). They also maintain relations with the investors through effective and timely communication regarding the financial information. They also clearly state the financial details in the reports and distribute to its investors. It can be said that the PR and communication activities provide immense support to HM in reaching out to its consumers, employees and investors in an effective manner. They have always adopted ethical advertising practices. They even engaged with Greenpeace in their Detox campaign as they behave responsibly towards the environment and community. They focus on the skill development of the employees and keeping its consumers and investors delighted through effective communication policies. They understand that culture plays an important role in doing business globally (prezi.com, 2015). To effectively communicate with its target audience across different culture, they recruit local employees so that they can persuade the consumer easily. They are flexible in their approach and adapts to the local culture. They provide training to its employees at different levels to enhance their skills in intercultural business communication. They also send its top level executives to the highly produ ctive foreign subsidiaries. They recruit young people and train them as they are flexible and affordable as they can be employed at low salaries since they are freshers and also they are close to the latest fashion trends (Prstrategyandapplication.wordpress.com, 2015). HM provide a conducive environment to work where employees can openly express their views and make valid suggestions. This makes their internal communication effective. Conclusion It can be concluded that HM has highly efficient PR and communications department and they adopt ethical practices in their advertising and other communication. They make use of the various offline and online strategic media choices which enable to reach out to the consumer (Referenceforbusiness.com, 2015). They eliminate any barrier in their communication with its investors, suppliers and consumers. They do this by hiring local employees so that any cultural barrier does not obstruct the effective flow of communication. They take care of its employees and maintain an organic organization structure which allows them to maintain a strong brand image in the market. HM follows the principle of Think globally but act locally. The PR department is highly skilled and they make use of various frameworks of communication and evaluate the effectiveness of its communication policies regularly. HM understands that in the face of global competition, if they want to survive they need to be alive in the minds of the consumer and maintain its reputation and its brand image (Stephens and Barrett, 2014). A mentioned earlier, they are flexible in their approach this has allowed them to put a strong corporate communication policy in place. References About.hm.com, 2. (2015).HM Group. [online] About.hm.com. Available at: https://about.hm.com/en/About/facts-about-hm/about-hm/hm-group.html [Accessed 2 Jul. 2015]. About.hm.com, 2. (2015).History. [online] About.hm.com. Available at: https://about.hm.com/en/About/facts-about-hm/people-and-history/history.html [Accessed 2 Jul. 2015]. About.hm.com, 2. (2015).Newsroom. [online] About.hm.com. Available at: https://about.hm.com/en/news/newsroom.html [Accessed 2 Jul. 2015]. Bove e, C. and Thill, J. (2014).Business communication essentials. Boston: Pearson. Evangelisti Allori, P. and Garzone, G. (2010).Discourse, identities and genres in corporate communication. Bern: Peter Lang. Hennesmauritz.blogspot.in, 2. (2015).Hennes Mauritz AB | HM: CHAP. 16 Integraded Marketing Communications. [online] Hennesmauritz.blogspot.in. Available at: https://hennesmauritz.blogspot.in/2012/04/chap-16-integraded-marketing.html [Accessed 2 Jul. 2015]. Hunter, A. (n.d.).Business communication. Laskin, A. (2014). Nonfinancial Information in Investor Communications.International Journal of Business Communication. Moshiri, F. and Cardon, P. (2014). The State of Business Communication Classes: A National Survey.Business and Professional Communication Quarterly, 77(3), pp.312-329. prezi.com, 2. (2015).Communication Plan HM. [online] prezi.com. Available at: https://prezi.com/g_dvai_s9azy/communication-plan-hm/ [Accessed 2 Jul. 2015]. Prstrategyandapplication.wordpress.com, 2. (2015).HM | PR Strategy and Application's Blog. [online] Prstrategyandapplication.wordpress.com. Available at: https://prstrategyandapplication.wordpress.com/tag/hm/ [Accessed 2 Jul. 2015]. Referenceforbusiness.com, 2. (2015).Public Relations - benefits. [online] Referenceforbusiness.com. Available at: https://www.referenceforbusiness.com/encyclopedia/Pro-Res/Public-Relations.html [Accessed 2 Jul. 2015]. Stephens, K. and Barrett, A. (2014). Communicating Briefly: Technically.International Journal of Business Communication. UKEssays, 2. (2015).HM and its communication strategy. [online] UKEssays. Available at: https://www.ukessays.com/essays/business/h-m-and-its-communication-strategy-business-essay.php [Accessed 2 Jul. 2015].

Sunday, April 12, 2020

Create Your Own Political Party Essays - Womens Rights,

Create Your Own Political Party Changes. Changes everyone is looking for changes. Will you ever find changes? I guarantee change. I will change Welfare by making it easier to aquire and most effective. Business will also see this change by being more controlled and safe for you and your family. Abortion options will be exposed to my Changes. I will improve Victims Rights therefore making our country feel safe. Health Care will not be a problem after my changes. Immigration will be safe and easier. I also propose a change on E.R.A (equal rights amendment). My plans for changing Welfare are simply to make it available for people making under $10,000 a year (or an extreme case) to inquire Welfare. A family on Welfare has the option also of confidentiality. Every family on welfare Gets a sum to make their income equal to their current income to $20,000. A family is eligible for welfare for 2 years, with career counseling or until the family's income is steady and at least at $20,000. Health Care will no longer be a problem to this country. I will make sure of our country's wellness. My plan is to File every person Name Under three different categories: Extreme, Non-Extreme and Normal. It will be mandatory that everyone has a check up, which includes Dentist, Eye Doctor, Physician along with a full body xray, every 6 months. Everyone who joins the army list gets health insurance and people with extreme case. In the area of Immigration I will open up all borders. For an Immigrant to come into America They must have full firm searches on his/her backgrounds. They must join army list or have been mistreated. After one Year government checks out the status and has a right to deport if a necessity. Due to weak Victims Rights as of now I feel we should really set down harsh laws now. A victim will also have a say over offenders punishment, although still being approved by judge. Yet ALL convicted parties have a right to recourse. The Abortion Law is a very controversial issue. I feel it should be Women's Rights all the way. If in a case where he mother can be talked out of Abortion to Adoption then the mother will receive full coverage on medical bills plus the option of the birth control pill. In addition I would like to have an extended E.R.A (Equal Rights Amendment). I believe this step is necessary to promote order and justice to our country. I would like to Strongly in-force E.R.A by using very strict discipline. In other words Nobody African-Amrican, Caucasian, male o Female should be treated different. If so the offender will face jail and service time. Service Time will be where the offender works for one year as a waiter, butler etc. The offending party will also Get his right to vote taking away during this period of time. Will You ever have change in your government? Yes, when you cast your vote for the only way to change for the better. Make a change with your vote and help our country. Governmental Issues

Wednesday, March 11, 2020

Cant Buy My Love Book Report Essays

Cant Buy My Love Book Report Essays Cant Buy My Love Book Report Essay Cant Buy My Love Book Report Essay Can’t Buy My Love by Jean Kilbourne In the book Can’t Buy My Love , the author, Jean Kilbourne discusses the influence advertising has on social society. Throughout the book, she focuses on what advertising has done to society whether we are aware of it or not, and the consequences that have been brought forth- America known as a culture represented by cola, jeans, burgers, cigarettes, and alcohol. In terms of ethics, she believes that corporations pray on the insecurities, social acceptance, and addictions of people, and how these same corporations have taken advantage of the government and media which assisted in shaping society nto a group of moral-less, market-driven addicts. Kilbourne begins with a popular belief among many in society, â€Å"advertising has no influence on me†. She explains that if that were the case, why are companies spending billions of dollars a year in advertising? To the dismay of media consumers using one of many outlets (t. v. , radi o, print, internet), media companies are no longer in business to produce content and entertainment, but are an outlet for advertisers to attract a certain audience their product is targeted towards. At the beginning, the main arget was middle-class Caucasian house-holds, but when minorities and other ethnicities gained buying power, all of a sudden a new target group emerged for advertisers. Through research, companies know that the younger you can attract a consumer, the more money it is for a company. Surprisingly, the United States is one of the few industrialized nations that believe children are valid targets for advertisements in comparison to some countries in the European Union, which ban advertising targeting children (p43). With the educational funding system (school tax) failing, it allowed another window of pportunity to discreetly target children- big companies such as Coca-Cola sponsoring a school or having â€Å"partnerships† which involved the exchange of exclusive rights to vending machines and events in return for giving the school or district millions of dollars. Most people would agree in saying that coca- cola would be a safe form as advertisement as it gives back to the community in support of its products but what about tobacco? It is not coincidence that tobacco and spirit companies use cartoon images or animals in their advertising. Well they also know that it is best to hook a young consumer because an addict produces revenue and by gaining the interest of the child through a cartoon character, they will most likely turn to that brand during their rebellious stage in life. It makes one think why one would be okay such as cola when it deters healthy eating habits and leads to obesity compared to cigarettes which breeds lung cancer and alcoholism which can lead to liver failure. Kilbourne poses the question of ethics here by asking if it is lawful for companies to address children when it is obvious to other countries that here is something ethically wrong with targeting children with propaganda and allowing them to have an influence in the buying power. Do America’s children even have free-will to choose their fate, or is it Kilbourne investigates the illusion that advertising promises or portrays in its message. Advertisers are in the business to make money, and they prey on the vulnerability and precari ousness of our lives in order to make it happen because they know that is what influences us. What better way to do this than to corrupt the thought process and create artificial needs for our human desires? Is it ethical for companies to give products the same value as human desire or needs and promise us things that will never deliver what it portrays? Kilbourne believes that this is the ethical problem with advertising- bringing forth emotion that delivers false promises. Companies are spending millions on research in order to reveal what makes a certain target group â€Å"tick† and once they have that information, they can then mold that target into believing what they sell is true. Marriage is one of many examples that Kilbourne uses to address the ethical issue of advertising. Marriage has for enturies primarily been known as a happy union between two people. Marketers have gotten clever in associating that happy union with their products as well (p77). Kilbourne believes that the messages and images used in advertising are driving society towards addiction whether is to sex, drugs, alcohol, or food which is now how a person expresses him or herself. A person will never be a ble to fully express human emotion such as love with a baked cake or diamond ring and society has been tricked into believing that. Advertising also associates the darker sides of human emotion such as oneliness and also uses food, sex, or alcohol in its message and their product or service will make that feeling disappear. Tapping into a person’s imagination brings an advertisement from their dream world to life, but it takes the connection for all of a sudden to have a person believe it to be real. Advertising has created the core belief of the American culture- we can effortlessly re-create ourselves with the right products and we should (p219- 224). It has made us believe that there is no excitement in growing old, that thin is beautiful, and there s no party without alcohol. All of which are made-up and have no merit in reality; raising the ethical question once again- is it correct to give meaning and intangible value to these tangible products that will never be able t o deliver on their promise. Why isn’t advertising falling underneath the same scrutiny as when a company or person is dishonest with the information they present to society? Since society has fallen to the theory that they are not affected by advertising and believe it is silly or humorous, it has cast a blind spell over how much rive and influence it does have on society as well has the amount it has transformed it. Kilbourne believes we are creating a toxic culture with all the false ideas and messages we send in our advertising. Our advertising is showing images of happiness, joy, freedom and prosperity but yet we have millions of people living in misery with addiction and violence growing in America while the products these companies continue to generate money. People are no longer relying on each other for support but on the products and services of these companies. America is spending millions on funding jails, addiction ecovery programs, and a war on drugs but we are spending all of our money on efforts that do not work because we are not going directly to the source of what is causing the problems. As Kilbourne mentions, punishment is disserved for criminal acts but we need to ask what is causing these people to become addicted, abusive and violent? Instead of spending most of our budgets on enforcement, why not spend more on prevention, treatment and education. Kilbourne points out the l ink between unemployment, poverty, neighborhood deterioration, violence, and advertising representing freedom and ebellion(p303). She also believes that corporations were not meant to be protected by the First Amendment and they should not have the same rights as a person! Kilbourne was very passionate in authoring this book as she struggled with alcoholism although she was a bright and educated. Her struggle began when she was influenced by a peer during her teenage years and relates to the pressure teenagers face even without the influence of advertising. She does not believe advertising is completely at fault for addictions and the commercialization of society ut raises the ethical questions of the truth in advertising. She believes that the people that create advertising are smart and creative but they could use their skills for positive messages which could transform society into being free and not addicted. I believe Kilbourne’s experiences in life has much to do with h er passion into the ethical practices of companies advertisements but she does make valid points of what society has turned into and what it could be if it followed an ethical practice and the positive impact it could have on society.

Sunday, February 23, 2020

US - EU Essay Example | Topics and Well Written Essays - 4250 words

US - EU - Essay Example Educational institutions--explicitly including universities--are not philanthropic islands of abstract debate. This maxim of the German President is borne out by this colloquium, for this is not merely an 'abstract debate'. And there can be no talk of an 'island', either, for this is a cross-border, joint meeting of SUERF and the CFS. Incidentally, the motive is the exchange of knowledge with the financial community including central banks, thus avoiding all suspicion of insular ivory-tower erudition. There can be no doubt that the financial community will likewise benefit from an exchange of knowledge.1 After all, the euro was and is an intellectual challenge for all those concerned with it. An interesting exchange of views is therefore to be expected, and a debate based on two fundamental perceptions may be fruitful:1) A consistent monetary policy, committed primarily to the target of stability, is the best contribution a central bank--no matter whether the Bundesbank or the Europe an Central Bank (ECB)--can make to the viability of the financial markets. Without stable money, the financial markets cannot function properly.2) Conversely, it must also be said that monetary policy needs an efficient, highly competitive and stable financial system. In the first place, a financial sector that is susceptible to disruption poses risks to the entire monetary system, and thus also to the safety of the currency. Second, in a stable environment, monetary policy impinges on economic activity more smoothly. That was and is true of the Bundesbank's monetary policy.2 It is bound to apply to the European System of Central Banks' (ESCB's) monetary policy as well. Clarity now obtains in some matters of significance to financial market players concerning the euro. The future framework for economic policy action is now emerging ever more clearly. Since its constitutive meeting in June 1998, the ECB Governing Council has taken a multitude of important decisions. There is broad clarity today about the arsenal of instruments with which the ESCB will operate. The primary buttress of refinancing will be repo transactions, which have been so successful at the national level. The interest rate for this main source of finance will lie within the corridor whose ceiling and floor are marked out by the interest rates for the marginal lending and deposit facilities. These principal elements of the range of instruments have been designed with the intention of the money market developing as steadily as possible, so that recourse to fine-tuning instruments can be relatively rare. The same purpose is served by minimum reserves, which are often criticized in banking circles. At a rate of 2 per cent, the cost burden is kept within very narrow bounds, especially considering that, owing to the envisaged payment of interest on minimum reserves, the banks' working balances, which will have to be held anyway, will yield interest. In the envisaged form (a reserve to be maintained as a monthly average) they will act as a buffer in the money market. They can therefore largely cushion unforeseen fluctuations in the demand for liquid funds without any major central bank intervention. A very important step on the way to a single monetary policy is the agreement on the main elements of the monetary policy strategy that was reached in the ECB Governing Council on 13 October 1998. These elements contain the quantitative definition of price stability as the primary objective of the single monetary policy: 'Price stability shall be defined as a year-on-year increase in the Harmonized Index of Consumer Prices for the euro area of below 2%.' By this decision, the ECB Governing Council is following up to a large degree the Bundesbank's successful strategy, while at the same time taking due account of the specific conditions

Friday, February 7, 2020

Work motivation Case Study Example | Topics and Well Written Essays - 1000 words

Work motivation - Case Study Example Examples of experts leaving this company to go and work inother companies include Elizabeth Pedersen and Ola Rennemo. Their work motivation can be explained through a number of theories including Maslow hierarchy of needs motivational model, Herzberg motivational theory, and McClelland’s motivational needs theory. This paper expounds these three motivational theories in relation to Norsk Petroleum case study. Maslow’s hierarchy of needs Maslow’s hierarchy of needs is one of the theories that describe drive and enthusiasm to work. It is important to posit that Maslow categorized individual needs and aspirations into five categories. These include psychological needs, safety needs, social needs, esteem, and finally self actualization. This theory is best illustrated by the use of a pyramid that begins at the base and continues or progresses up. This theory corresponds to the precedence or the main concern of the desires and requirements of human beings. These desir es can further be divided into two groups with bodily physical desires or requirements being symbolized at the base and emotional requirements being symbolized at the top. In Maslow’s theory, displeasure in human beings is considered a significant stimulator for human actions. Maslow elucidated the fact human beings have their own individual desires and when one desire is attained, other desires come up. However, individuals may even not be conscious of what is happening (Bagad, 2008). That is the case with Elizabeth Pedersen and Ola Rennemo. Despite being awarded more privileges, they eventually left the organization for self-actualization due to their ambitions. Ola had to meet his needs and requirements to be closer to family while the reason for Elizabeth’s resignation was purely as a result of ambitions hence she was seeking self actualization. Herzberg motivational theory Herzberg motivational theory is also referred to as the two-factor motivational theory. In c reating this theory, Herzberg did a study whereby he questioned two hundred engineers and accountants in nine different organizations on the instances when they were motivated and instances they were displeased with their work. In his findings, he asserted that motivation in the workplace is determined by appreciation and achievements. Therefore, less compensation for work done may result to individuals being displeased in their work but on the other hand over compensation may not necessarily mean that an individual is pleased. According to him, issues that contribute to motivation in the workplace are directly connected with satisfaction. Discontentment is cause by issues related to settings and physical conditions in the workplace. He proposed that motivation is contributed by accountability, accomplishments, appreciation, as well as progression and development (Bagad, 2008). Elizabeth had found an opportunity to lead her own team of engineers hence this motivated here to take the new assignment. He further argued that work itself is a factor causing motivation. Ola wanted to take the near his family. Therefore, his needs were accomplished. McClelland’s motivational needs theory McClelland’s motivational needs theory elucidates the fact that individuals derive inspiration in the workplace through three requirements. According to Bagad (2008), these requirements include the need for success, need for influence and authority, and the need for attachment and relationships. Since Elizabeth was well paid and she declined a salary increase as well as other added privileges, she had the need for influence and authority. She was seeking larger and superior duties of accountability since she was to supervise various teams of engineers and also bargain novel agreements with dealers and